Beneficial Beer Co is a multi award-winning, Australian non-alcoholic beer company. Brewed for humankind under solar power, and using techniques that ensure our beers are full-flavoured, they’re dedicated to being ‘Beneficial’ by name and by nature.
And guess what, you can secure your very own stake in this innovative ‘for good’ brand.
Founded to answer a personal need and to inspire others that there is a better way to drink, they’re on a mission to brew non-alcoholic Aussie classic beers, that taste like beer and ensure non-alc choices are more accessible, no matter where you are.
Since launching in 2022 they’ve already made a significant impression; – Won 5 Silver & 8 Bronze awards – Revenue grew 1015%, FY 2023 V’s FY 2022 – Brewed over 75,000 litres of beer – Featured nationwide in Aldi Supermarkets – Started rolling out into Coles Liquorland – Exported to NZ
More and more people are realising that choosing to drink less, doesn’t have to mean compromise. Beneficial Beer works with legendary Aussie brewer, Bruce Peachey using techniques that preserve the flavours and aromas you’d expect from a beer, backed by a powerhouse of expertise spanning brewing, advertising, finance and sales.
Beneficial Beer has 3 core range Aussie classic beers and a couple of limited-released beers, with each one winning an award for taste.
With Global low and no alcohol markets reaching $10 billion and 3.5% volume share in 2021, we’re seeing the Australian market following a similar trajectory, with an exceptional +60% growth in 2022. +30% of Aussie adults are already purchasing non-alc beverages and +70% plan to increase their consumption over the next 12 months.
Great feedback from our consumers, strong growth to date and a brewing partner that enables us to scale at pace, means that Beneficial Beer Co is well placed to capitalise on this growing demand for non-alc choices without compromise. Expressions of interest can be made here: https://www.birchal.com/company/beneficial-beer-co
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